Stanley cups: the psychology behind the internet's latest obsession

#StanleyTumbler has over 1 billion views on TikTok, with Stanley raking in $750 million in revenue in 2023. How did these colourful cups become so coveted?

Stanley Cups, and Why Consumerism is our Obsession, by Streamofsocialconscience, ILLUMINATION, Feb, 2024

15 Best Reusable Coffee Cup Options for an Eco-Friendly Life

The Stanley Quencher Cup: Why It's Trending on Social Media — Eightify

What is so special about Stanley Cups? The psychology behind the year's thirstiest obsession

58: Setbacks into comebacks, authenticity and imposter syndrome ft Courtney Stanley by Events: demystified Podcast

It's Been a Minute - Podcast

Stanley Case Study: How the Quencher H2.0 Tumbler Went Viral

USA TODAY on Instagram: Were you a part of the mad dash to get a Valentine's Day-themed Stanley cup? Or do you have no idea what we're talking about? You're either on